Investing in digital real estate is so powerful.
But when people hear about investing in digital real estate, a lot are confused. They confuse it with physical real estates like buildings, condominiums, houses, or land.
Well, digital real estate and real estate are similar in the sense that they are both ways to own assets. The former being physical land assets and the latter being online assets.
Digital real estate is like owning properties virtually or online.
What exactly is digital real estate and how can one get started investing in it?
In this blog post, we share what digital real estate is and how you can start investing in it.
Overview: Investing in digital real estate
Have you seen or heard about people making money owning websites? Well, it's definitely possible in today's digital world.
If you're thinking about joining the thousands of entrepreneurs who are tapping into the digital market, then now is a perfect time!
Not all investments have high risks. Investing in digital real estate doesn't have to have high risks. Unlike other investment vehicles like the stock market.
So what exactly is digital real estate? It's simply any piece of online property like YouTube channels, a website, a blog, and even your social media platforms. These are all considered digital real estate. Additionally, these real estate properties can be made an investment that will bring you income when done right.
Keep reading as we share how you can start investing in digital assets.
What are the requirements TO investing in digital real estate?
A lot of people shy away from investing in websites. Why so? This is because of the rep it gets. People think that you need advanced technical knowledge and to build, maintain, and manage a website.
However, you don't need extensive experience or skills to set up a website or start investing in digital real estate.
With today's technologies and free software platforms that are so user-friendly, beginners can start their digital real estate investment journey.
All you need is a working laptop or desktop, a stable internet connection, an idea of what your website will be about. Then, you can get to work!
We suggest trying out WordPress or Wix to build your first website. These options are pretty user-friendly and great for beginners who are just starting out.
If you are adventurous and want to build your own website, these platforms offer drag and drop building tools. We also offer professional web and app design services for those looking to start their digital real estate investment with a strong foundation and advanced design.
Buying vs. building a website
Now, there are two ways that you can start investing in digital real estate.
In order to have a virtual asset, you can either build your own website from scratch or buy an already established website.
There is no right or wrong choice here. It really depends on your goal and preference.
However, there are both pros and cons for each option. When building a website from scratch, requires a small amount of investment. Designing your website, whether yourself or through a professional web designer, allows you to build exactly what you want. Do you have a passion? Or a great idea you want to turn into a profit? However, building a website will require more time and effort to get things up and running.
On the other hand, buying an already established website means the initial technical requirements are already set up. But it takes a lot more money upfront. However, the good thing is that since the website is already up and running, and making a decent profit, you can get the return on your investment faster.
Related: How to Monetize Your Website
Where to buy established websites
If you prefer the option to buy an already established website, here's where you can get started.
If you have enough funds to buy an established website, contact us directly or start searching our Marketplace for one that fits your needs. Here at Sirius Design Group, we work closely with both the Buyer and Sellers to help make the best investment match for both sides.
Some other alternatives include Flippa and Empire Flippers, which are both popular marketplaces. There are also other great direct brokerages such as Acquisition Direct.
These are all great platforms where you can buy and sell digital real estate. Additionally, you can decide to participate in website auctions when buying a website.
Working with Sirius Design Group means having someone on your side who understands the industry and sales process and is dedicated to helping you find the best investment for you. This includes whether you choose to buy an asset from our marketplace or merely want a consultant who helps you along the way.
How to build your own website
On the other hand, if you want to go old school and build your own website, here are our tips.
First, you'll want to decide what your website is all about.
Then, you'll want to buy a domain name.
Next, buy a website hosting and install WordPress (or any other platform) to your domain.
Once your website is set up, you can start customizing the design and copywriting.
Lastly, you'll want to keep adding information, blog posts, or freebies to your website to attract more traffic.
DIGITAL REAL ESTATE INVESTING TIPS: Different ways to make profit from your website
Now that you've either bought a website or started your own whether yourself or with a web designer, you'll want to learn how to make a profit from it.
After buying or making your website, it's time to create content. Remember, content is king. When you push out valuable content consistently, you'll be able to attract more visitors to your site. This will generate traffic to generate more income or leads.
A great way to create valuable content is by using Google's Keyword Planner to discover ideas and questions that a lot of people are searching for.
Another option would be to outsource your content creation in order to stay consistent.
How We Can Help You Get Started WITH DIGITAL REAL ESTATE INVESTING
This is where we come in.
At Sirius Design Group, we can help you grow your digital real estate investments and get your return on investment. How?
For 7 years, we’ve been bridging the gap between business strategy and web design. Our intuitive approach to creating a human-centered user experience sets us apart.
Everything your business is and strives to become is the foundation of our design and development approach.
Our professional team understands that creating a website is a delicate and personal process, involving more than just your domain. We strategize with you to create a website that not only defines your brand but also achieves user engagement, ranks well in search engines, and performs with paid advertising.
We strive to create an ideal platform that is unique and speaks directly to you, your business, and your customer. To do that, we work on a collaborative process that involves:
- Listening to your story
- Understanding and aligning with your goals
- Developing a clear message and brand voice
- Delivering that message to your audience
WEBSITE MANAGEMENT STRATEGY PLAN
Whether you need full services or help in one area, our website management team is here to help operate and grow all aspects of your business. We can assist you in setting up your website and creating a strategy to grow and monetize it.
TECH SUPPORT
If you already have a website or digital real estate, we can assist you with the technical needs that you may have.
If you have questions or need to make changes to your website but are unsure how to do it, we’re here for you. We have a technical support team of experienced individuals who are ready to answer your questions. Additionally, we can help make sure your business is prospering and on track.
WEB MAINTENANCE
As you progress along your digital real estate investing journey, we are here to assist you along the way.
Our team monitors your site to make sure everything works and works well. We take care of business tool updates so your site works optimally when you need it.
SEO
An important factor in order to monetize your digital real estate is by using SEO or search engine optimization.
If you want your site to rank in Google, but lack the know-how to make that happen, we've got you covered.
We have years of experience and our team has members specializing in SEO. With the best white-hat search engine practices, we make sure your audience finds you.
CONTENT
Another essential tool to keep your website's traffic up is by pushing out valuable content regularly. If you don't have the time and space for this, we've got you covered.
From sales copy, blog articles, press releases, or product descriptions, we've got your back. We work with the best creative writers to fill your pages with relevant, unique, and tailored content that speaks to your audience.
SOCIAL MEDIA
If you want to engage with your customers more and drive traffic to your site, social media is a powerful tool.
Social Media matters more than ever. Let our team curate content that connects with your community and manage your social engagements.
PAID ADVERTISING
As you go further along your real estate investing journey, you'll want to expand your reach to earn more.
Not sure how? Let our experienced advertising specialists manage and expand your campaigns. Leave a lasting impression on your leads with ads that are impactful and well-placed.
In Conclusion
Owning digital real estate is a great business strategy. Additionally, learning and starting your digital real estate investing journey will definitely pay off when done right.
If you need help getting started or need assistance along the way, drop us a message. We'd love to help!