Our entire team is comprised of digital nomads who do all sorts of things from website design, website management, content writing, SEO writing, and brand consulting. Needless to say, a lot of our output requires a great amount of input. Which we usually get from scrolling on our phones, online courses and articles, and lots of books! We’ve listed down our book recommendations and hope you enjoy them as much as we do!
We might all work in the digital space, but sometimes we love taking it analog and cozying up with a great book. We believe learning is an integral part of what we do, and reading is the best way we do that.
1. Building a StoryBrand by Donald Miller
Why We Love It:
We write and talk a lot about brand consistency here at Sirius Design Group and our content writers actually refer to this as one of their bibles.
Donald Miller’s method is a great guide to helping ease the struggle leaders go through when telling their stories. His method helps us help businesses better understand what their customers really listen to. Miller does this by outlining seven points that everyone answers to, the reason people make purchases, simplifying brand messaging, and creating effective messages across all platforms.
Why We Think You’d Love it Too:
Regardless of who you are and what you do, you have a BRAND. Among all our book recommendations, this is our team's favorite! This will help you streamline your story so customers will listen and stay.
2. The Brand Gap by Marty Neumeier
Why We Love It:
Marty Neumeier spills the secrets to the construction and components of a brand identity. Everything relates to all aspects of a business, from your website to your multi-platform strategy. He’s worked with multinational brands that you’ve probably heard of (Kodak and P&G to name a couple). Today he’s one of the pillars of branding.
The book is filled with many case studies which are a lesson about great and average branding. All the secrets to forming a brand identity that speaks across every aspect of a business and everything else.
Why We Think You’d Love it Too:
The reason this is in our book recommendations is that The Brand Gap is everything we aspire our content to be - consistent, concise, and impactful. Neumeier makes quick work of complex concepts and doesn’t beat around the bush. Making them all incredibly easy to absorb and even explain to audiences and clients. When lost, read Neumeier.
3. Grit by Angela Duckworth
Why We Love It:
Leading psychologist Angela Duckworth speaks to everyone working in each field and explains the secret to achieving. It was never about talent, but persistence or better known as grit. Talent is a small piece in a much larger pie. Following through on our commitments and a long discipline in a single direction are better guarantors of success.
She makes the book even more gripping by drawing on personal experiences and her own story as the daughter of a scientist. After traversing through working in different fields, she then begins to study character. This book is the culmination of all those findings.
Winningly personal, insightful, and even life-changing, Grit is a book about what goes through your head when you fall down, and how that, not talent or luck makes all the difference.
Why We Think You’d Love it Too:
Grit might just be the wittiest, personal, and possibly life-changing of all our book recommendations. Duckworth speaks to the thoughts we have during our lows and reminds us of what it will take to push past our highs.
4. Atomic Habits by James Clear
Why We Love It:
Clear outlines the habits we all need to constantly improve daily. He teaches us the foundations we need to begin forming good habits and convert them into great ones. Clear’s concepts are simple and can be applied easily and are drawn from biology, history, and neuroscience.
Furthermore, the entire book is generously peppered with stories from artists, leaders, and physicians. All of them have become and are masters of their crafts as a result of making small changes to their habits.
Why We Think You’d Love it Too:
Clear explains that if we’re stuck in our old habits the problem apparently isn’t inherently us. It’s the system we operate in. So, he slaps us with the truth, it is not that we cannot rise, it is that we fall to our systems, and his book outlines a system that’ll turn that problem on its head.
If you're having trouble changing your habits, the problem isn't you. Undoubtedly, it is your method and environment. You do not rise to the level of your goals. You fall to the level of your systems. Here, you'll get a proven system that can take you to new heights.
